2/19/2023 0 Comments Twitch active users![]() ![]() ![]() Twitch users are predominantly Millennials. This brought awareness to the new game and set its launch up for success. To promote The Sims 4: Cats & Dogs, EA partnered with a Twitch streamer for a two-hour live stream while she played the game, talked about her experience, and answered questions from the viewers. Twitch lets you reach a broad audience that is interested in your content by live streaming on the platform. So, how can you leverage Twitch as a business? That’s a lot of hours’ worth of attention to your brand. In April 2020, Twitch users watched 1.79 million hours of live-streamed content. Twitch has grown exponentially since 2012, going from 300,000 monthly broadcasters to 5 million in 2020.Īnd, Twitch users spend tons of time on the platform. Let’s take a look at how you could use Twitch for your business. If you’re looking for a new platform to draw in new leads, Twitch just might be for you. ![]() While the audience is primarily interested in video game consoles and accessories, there are also strong interests in social networks and online communities as well as programming and developer software.īut these aren’t the only people on Twitch. With its focus on gaming, it’s probably no surprise that Twitch’s audience is made up of mostly teen gamers. Twitch lets viewers connect with streamers on a platform supporting live, long-form broadcasts. The draw of Twitch is its interactivity and sense of community. Twitch has grown tremendously since its inception, however, and now also includes live streams for gaming conventions, cooking shows, talk shows, and sporting events. Twitch is an online platform for live streams that was intended for gamers to share their gameplay and commentary with viewers. So, what exactly is Twitch and what do the Twitch stats say about its staying power? Let’s take a look. Even video streaming monster YouTube’s gamer streaming service hasn’t been able to catch Twitch. Twitch has been around since 2011 and has seen consistent growth in both userbase and revenue. Twitch stats that can help you decide if Twitch is for you.Plus, that’s not the only audience the popular live-streaming platform serves. Twitch is primarily geared towards gamers, to be sure, but the gaming community is very diverse. When you think of Twitch you probably think of gamers, right? That is if you even know what Twitch is. ![]()
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